Santa Rosa Verano
We have designed our "Verano" design variation to complement the golden and more vivid stones and marbles and stone like ceramics. The Verano motif can be used as accents points to bring out the richness of complementary earth tones, or to make a bolder statement of rich colors.
What in Southern California is commonly known as Catalina tile, or also Malibu tile, comes from the California revival movement of the early 20th century. Using a technique centuries old from Europe and before the Middle East, a design of lines is applied by screen to a pre-glazed body. The oily substance used, called wax-resist, allows for a thick layer of glaze to be applied between the lines by rubber syringe without crossing the lines of the design. Upon firing, a high relief, perfectly symmetrical design remains. Traditionally, a black line is left by the wax resist, but in our more subtle designs, we have chosen for the line to disappear.
Once produced in a factory on Catalina island, 22 miles off shore from Los Angeles, Catalina tile adorns the serpentine wall that snakes along Crescent Avenue, the Wrigley Memorial and Botanical Gardens, the old Bird Park aviary, benches, storefronts, fountains and numerous homes and buildings around the town.
For only a decade, from 1927 to 1937, functional tile and decorative pottery were produced by residents at the Catalina Clay Products Co., where as many as 70 workers were employed, doing everything from collecting red clay from pits in the rugged interior to designing shapes and mixing colors, forming the clay into square tile or distinctly shaped pottery, firing it in kilns, and selling it at local tourist shops.
Today the pottery has become a collector's item, prized by aficionados for its distinctive glaze and colors. Around Avalon, most of the tiles are authentic but some, succumbing to age or the elements, have been replaced by high-quality reproductions.
Typically, Catalina decorative tiles depict pastoral island scenes or animals, most commonly brightly colored fish or birds, as in the murals at Bird Park. Other tiles are molded into abstract or Moorish-style patterns, in rounded or star-like shapes. Many emulate the Art-Deco style in vogue in the 1920s.
Los Angeles Times, September 17, 1989